We're simple girls -- we mostly dress in black because it's easy, we drink champagne because it sits well and we love very hard because it feels right. There is so much beauty in simplicity -- although an acquired taste, for those who embrace the idea that less is more, truly understands the power of minimalism. To get dressed doesn't mean to over dress. In fact, the most basic and clean looks are actually the most refined and elegant. Sticking to solids, staple pieces and clean lines helps create a cohesive look without the fuss. For us, we believe that dressing should be half your audience and half your personal style, that's why we create looks for the simple chic city girl.
Going for an all black moment is a classic move, and with the simplest color palette of them all, you really can't go wrong here. For these looks, we started with the "Want to Wear" item first. With every outfit we identify the item we are most interested in wearing and build the entire look around that piece. Whether it's a statement jacket, a cool pair of pants, or a funky necklace, the key to simplicity is to identify the primary piece and pair with more basic items to give the look balance, while focusing the attention in one main area.
So is simplicity the ultimate form of sophistication as quoted by Leonardo da Vinci? To us the answer is absolutely. So always dress well, but keep it simple.
Kay styles
Halston's Enbellished Pocket Satin Tie Pant with a trendy sheer turtleneck for a little sex appeal that's still tasteful. Finishing off the look, she pairs with patent leather heels from Target and handbag by Louis Vuitton.
Cari bares a little midriff with this little number for a super comfy chic weekend look. To give the outfit structure, Cari wears her long-lined blazer from BCBG and throws on a pair of Forever 21 tights to keep it easy. A good heel always finishes a look just right, so Louboutin was the shoe of choice.
Cari's Look: Jacket BCBG | Leggings Forever 21 | Heels Christian Louboutin | Handbag YSL
Kay's Look: Top Her Kloset | Pants Halston | Pumps Target | Handbag Louis Vuitton
Gray days just got a little less gloomy. The monochromatic trend of gray on gray has been a fashion staple for as long as I can remember. Striking a perfect balance between the dark and sexy all black look and an all white fit, head-to-toe gray accomplishes a minimalist look that still has a super chic flare. So how do we rock multiple shades of gray without appearing utterly dull and dreary? The key is simplicity. Try incorporating no more than 3 or 4 different hues to maintain a consistent and polished ensemble. Opting for a minimalist look, I rocked this stunning 2-tone gray dress from Wardrobe Worthy and added my metallic gray clutch to finish off the trio. Keeping "the extras" to a minimum, a basic nude pump, sunnies and a few bracelets finish me off. 
